Manage brand media assets

See, use, and remove the images and videos saved in your Brand Kit, and drop them into designs from the editor.

Written By Andrei Terteci

Last updated 7 days ago

Besides logos, colors, and fonts, a Brand Kit can hold a small library of images and videos: product shots, headshots, brand photography, b-roll. If your kit has media assets, this article shows where they live, how to use them in a design, and how to remove them.

Where they appear

Open Brand Kit from the sidebar and scroll to the bottom. When your kit contains images or videos, a Media Assets section lists them as thumbnails. Images show a small picture badge; videos show a video badge and can be played in place so you can check the clip.

If you don't see this section at all, your kit simply has no media yet. Your everyday uploads live elsewhere: anything you upload while editing goes into the Uploads panel of the editor and is available across all your designs. See "Upload and manage your media" in the Visuals collection.

Use brand media in a design

  1. Open a design in the image, carousel, or video editor.

  2. Click Brand Kit in the editor's side rail.

  3. Your logos are at the top. Below them, switch between the Colors, Images, and Videos tabs.

  4. Click an image to add it to the canvas as an image element. Click a video (video editor) to add it as a clip.

Once it's on the canvas it behaves like any other element: move it, resize it, crop it with a mask, add a shadow, or ask the AI in the chat to restyle it.

Remove a media asset

  1. On the Brand Kit page, hover over the thumbnail.

  2. Click the trash button that appears in its top-right corner.

The asset disappears from your kit and from the editor's Brand Kit panel. Designs that already use it keep it.

What the AI does and doesn't use

When the Brand Kit toggle is on, the AI Designer works from your brand name, colors, fonts, and logos. It does not browse your brand media library on its own. If you want the AI to build a design around a specific photo, attach it to your prompt in the AI Designer or the editor chat: the AI can see the image and place it on the canvas.

Keep it lean

  • A handful of strong, current images is more useful than a dump of everything.

  • Remove assets for discontinued products or an old visual style so nobody on your team reaches for them.

  • Prefer high-resolution files. The canvas can scale down; it can't invent detail.