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Brand Kit

Manage multiple brands (workspaces)

Create, switch between, archive, and delete brand workspaces. Your plan covers how many brands you run at once, each with its own kit, designs, and Brand Mind.

Written By Andrei Terteci

Last updated 21 days ago

In Krumzi a brand is a workspace. Each one has its own Brand Kit, Brand Mind, post ideas, Visuals library, folders, tags, and export history. If you run several businesses or manage clients, keeping them in separate workspaces means their colors, fonts, and designs never bleed into each other.

How many brands you get

Plan

Active brands

Starter

1

Pro

3

Studio

10

Your plan covers how many brands you run at once, not how many you've ever had. When a client wraps up, archive them and the slot comes back. See Archive a client to free a brand slot.

Only Pro and Ultra include the Brand Kit itself, so on those plans each workspace gets its own kit.

Switch between workspaces

  1. Click the workspace name at the top of the left sidebar. It shows your brand's logo or initial.

  2. Pick another workspace from the Brands list. The active one has a check mark.

The page reloads for the new brand and every part of the app follows: the AI Designer uses that brand's kit and Brand Mind, Visuals shows that brand's designs, and Exports shows its render history. Your choice is remembered until you switch again.

Archived brands don't appear in this list. Restore one from Settings β†’ Brands to switch into it again.

Create a new workspace

  1. Open the workspace menu in the sidebar and click Create brand.

  2. Enter the brand's website (optional), upload a logo, type the brand name, and pick a brand type: Personal or Business.

  3. Continue. Krumzi switches you into the new workspace so you can set up its Brand Kit and Brand Mind.

When every slot is in use, "Create brand" is greyed out and the menu tells you how many you're using. Archive a finished client to free a slot, or upgrade for more.

Manage your brands

Click Manage brands in the workspace menu, or go to Settings β†’ Brands. This is your roster: active brands with the count of slots you're using, and archived ones underneath. Archive and Restore both live here.

Workspace settings

Choose Brand settings from the same menu (or go to Settings and open the Brand tab). Here you can change the brand's logo, name, website, and type. Fields save on their own as you edit. The Defaults panel links out to the brand's AI settings and its Brand Kit.

Archive or delete a workspace

Archiving is what you want for a finished client. It frees the slot and keeps everything β€” see Archive a client to free a brand slot. You can restore it any time.

Deleting is permanent. At the bottom of Brand settings is a Danger zone with Delete this brand. It removes everything inside the workspace: visuals, folders, tags, and export history, along with its Brand Kit and Brand Mind. You'll be asked to confirm. You can't delete your only remaining brand.

Tips for agencies and multi-brand owners

  • Set up each workspace's Brand Kit and Brand Mind before generating for it. The AI can only stay on-brand with what it's been given.

  • Check the workspace name in the sidebar before you start a session. Every design you make lands in the active workspace.

  • Archive clients as they wrap up rather than deleting them. If they come back next year, their whole brand is still there.

  • Per-brand AI settings (default model, brand strictness, reply style, copy language) are also stored per workspace, so a client who writes in Spanish can have that as their default without affecting the others.